Sponsored by the Housing Bank, Jerash Festival starts in the first of July as having important role in the supporting national events representing a group of cultural and art activities, to contribute raising the status and strengthen the presence of Jordan at all levels, particularly culture, art and literary. As having positive impacts on wide range of the Jordanian society, the Festival attracts groups of creators in local, Arab and international artistic and cultural events to present targeted shows for attracting tourists from within and outside Jordan.
The sponsorship of the Bank emerges as a contribution in marketing activities aimed at marketing Jordan as a tourist, cultural and artistic destination at local, regional and international levels.
As being successful in organizing festivals and having leading experiment in attracting local, Arab and international artistic and cultural events, the Festival managed to provide fun and useful time for citizens and tourists by providing various and special artistic and cultural events.
From this support, the Housing Bank is seeking to confirm its role in cooperation with public institutions, as this approach reflects the Bank's policy in embodiment of social role with economic and financial role. Therefore, participation in the support of the Festival emerges from the translation of this approach to objectives aimed to serve our country and support of its economic and social development.